"The Lead User Experience Designer defines the user experience (UX) vision and roadmap, as well as standards for user-centric design, information architecture and usability for consistency. He/She engages stakeholders and users to determine their goals, needs and requirements, defining interaction models, user task flows, and user experience (UX) specifications. He oversees all phases of usability testing, determines refinements and iterations, and recommends alternative approaches to ensure product flows are logical. He also oversees improvements to functionality, design and navigation of application sites He works in a team setting and is proficient in the application of user experience design methodologies, as well as relevant design tools and software. The Lead UX Designer has a broad, global mindset and integrates varying perspectives to envision the optimal user experience and develop new, innovative, high-level design strategies. He is also persuasive and compelling when communicating his ideas and vision to stakeholders."